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supbikerun poster

#SUPBIKERUN is a new breed of triathlon! The swimming has been replaced with SUP (stand up paddle board) and both the bike and run are set on off-road trails and tracks. This seemed like a great opportunity to send in some robust and fully waterproof iON…

the iON Monkey Mill machine at Tough Mudder NW

Imagine a treadmill turned upside down, the track replaced with bars and there you have it, The Monkey Mill. The challenge was set and the goal was to find out who could stay on the longest. An early time of dangling and swinging before dropping was set…

corey bohan jumping on BMX in Devon, UK

iON Athlete Cory Bohan met up with iON UK while at the Decoy BMX Jam in Newton Abbot, UK Corey Bohan is part of the Australian contingent that has dominated the BMX dirt scene over the years, developing his signature smooth style in the many…

petter solberg wins in France

iON’s star driver Petter Solberg took a sensational victory at today’s World RX of France, round eight of the FIA World Rallycross Championship presented by Monster Energy. The result marks the third win of the season for PSRX driver Solberg as the former WRC Champion extends…

Surfdome presents #supbikerun – a new breed of triathlon.   The traditional triathlon format  has been mixed up a little –  The swimming has been replaced with SUP (stand up paddle boarding) and both the bike and run are set on off-road trails and tracks….

tough mudder feature

Thousands of people flocked to Cirencester to take on a 12 mile obstacle course dubbed “probably the toughest event on the planet.” Around 11,000 competitors took part in Tough Mudder South West 2014 on Saturday and Sunday, a gruelling course designed by British Special Forces…

yorkshire tough mudder header image

Team Topshop were followed through the Tough Mudder course by iON’s Creative Capture film crew. The iON Experience winning team named “Topshop” got the special VIP treatment as they took on the Tough Mudder course in Yorkshire. The iON Experience competition is an opportunity for a Tough…

ion experience winning team for tough mudder

A team of friends has just completed one of the UK toughest endurance challenges, Tough Mudder.   ‘Hand Jiving in the Mud.’  The team of six, made up of four women and two men, decided to take part in the Tough Mudder assault course after…

Tough Mudder Midlands 2014 was held on the grounds of Broughton House, the beautiful stately home near Kettering, UK. As crowds of people flocked to the grounds in their thousands, the sun beat down on the hellish obstacle assault course. Don’t be fooled by thinking that…

The 2014 Dew Tour Beach Championships went off in Ocean City! The week was filled with memorable moments, but the hometown crowd was most excited to see Maryland native Bucky Lasek take home a Dew Cup. After a disappointing showing during vert, Lasek stepped it up and…